Publication View

Election Flops on YouTube (2007)

Abstract
In an election campaign as drawn out as this, you'd have to have excellent memory to remember the hype around John Howard's use of YouTube to make policy announcements. Some months ago, the media were all over the story - but unfortunately for the Prime Minister, much like the widely-predicted poll 'narrowing', the YouTube effect has been missing in action.

Publication details
Download http://eprints.qut.edu.au/archive/00010812/
Publisher Queensland University of Technology
Repository File System Repository (Australia)
Keywords 360101 Australian Government and Politics, 420304 Screen and Media Culture, 400100 Journalism, Communication and Media
Type Newspaper/Magazine Article
Language en-aus
Coverage Australia, 2004, 21st Century