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Reference Points and Loss Aversion (2006)

Abstract
I will present two new models of decision making under risk which exhibit reference-dependence. The first model generalizes (cumulative) prospect theory by allowing reference points to be state-dependent. The second model tries to integrate endogenous reference points into expected utility theory.

Publication details
Download http://repositories.cdlib.org/uci_imbs_colloquium/Winter2006/5
Publisher eScholarship Repository, University of California, Irvine
Repository University of California eScholarship Repository (United States)
Type text