Hans-bernd Brosius

Perceptual Phenomena in the Agenda Setting Process (2009)

Huck, Inga, Quiring, Oliver, Brosius, Hans-Bernd

The integration of formerly isolated theoretical concepts is probably one of the most challenging tasks in the development of media effects theory. While agenda setting has already been linked to...

For their support, comments and valuable advice, I would like to thank Günter Bamberg, (2007)

Thomas Schuster, Brad M. Barber, Hans-bernd Brosius, Wolfgang Donsbach, Christian Fenner, Werner Früh, ...

The business media play an active role in influencing stock prices. Statistically significant excess returns at the time of the publication of stock recommendations have been documented many times....

THE CAUSES OF THIRD-PERSON EFFECTS: UNREALISTIC OPTIMISM, IMPERSONAL IMPACT, OR GENERALIZED NEGATIVE ATTITUDES TOWARDS MEDIA INFLUENCE? (1996)

Brosius, Hans-Bernd, Engel, Dirk

The present study looks into the psychological origins of the third-person effect, i.e. the tendency of people to expect the media to be more effective on third persons than on themselves. Based on...

RECENT ARTICLES IN THE FIELD OF PUBLIC OPINION RESEARCH (1996)

Brosius, Hans-Bernd

In this section the International Journal of Public Opinion Research reviews in a very condensed manner articles which have recently been published in other journals and which relate to the field of...

IS THERE A TWO-STEP FLOW OF AGENDA-SETTING? (1994)

Weimann, Gabriel, Brosius, Hans-Bernd

The present study integrates two concepts: the notion of opinion leadership, as conceptualized and measured by the Strength of Personality (SP) scale, and the agenda-setting process. Thus, we suggest...

THE DEPICTION OF SEX ROLES IN AMERICAN AND GERMAN MAGAZINE ADVERTISEMENTS* (1991)

Brosius, Hans-Bernd, Mundorf, Norbert, Staab, Joachim F.

This study provides a quantitative content analysis of the depictions of sex roles in the American news magazine Time and the West German news magazine Stern from 1969 to 1988. The underlying...

OPINION FORMATION IN MEDIATED CONFLICTS AND CRISES: A THEORY OF COGNITIVE-AFFECTIVE MEDIA EFFECTS (1991)

Kepplinger, Hans Mathias, Brosius, Hans-Bernd, Staab, Joachim Friedrich

This paper analyzes opinion formation in the cases of three mediated conflicts using a complex model that evaluates the respondents' value systems, the coverage of the mass media used, the...

MEDIA TONE AND PUBLIC OPINION: A LONGITUDINAL STUDY OF MEDIA COVERAGE AND PUBLIC OPINION ON CHANCELLOR KOHL (1989)

Kepplinger, Hans Mathias, Donsbach, Wolfgang, Brosius, Hans-Bernd, Staab, Joachim Friedrich

This study investigates the relationship between media coverage of Helmut Kohl in seven leading German print media and the opinions of the German general public about the politician between 1975 and...