Book Review of Corporate Strategic Planning, (2008)
Noel Capon, John U. Farley, James M. Hulbert, J. Scott Armstrong
Corporate Strategic Planning (CSP) reports on an important study of planning practices and the value of those practices. Though it is a long book, nearly 500 pages, one can get almost the full...
THEORY AND APPLICATION OF AN INFERENCE MODEL FOR NON-STATIONARY TIME SERIES MEANS. (2005)
Complex time series models, such as consumer brand shifting analyses, have required assumptions of parameter stability because statistical models to deal with parameter change were not available. A...
Noel Capon, John U. Farley, James M. Hulbert, J. Scott Armstrong
system, it would be interesting to examine measures of performance for the total system. Seeing how the various stakeholders (e.g., customers, creditors, employees, community) are affected would be...
Capon, Noel, Christodoulou, Chris, Farley, John U., Hulbert, James M.
An analysis of the environments of leading manufacturing firms operating in the United States and in Australia produced a series of hypothesized differences in the strategies, organization...
Capon, Noel, Christodoulou, Chris, Farley, John U., Hulbert, James M.
An analysis of the environments of leading manufacturing firms operating in the United States and in Australia produced a series of hypothesized differences in the strategies, organization...
Capon, Noel, Christodoulou, Chris, Farley, John U., Hulbert, James M.
An analysis of the environments of leading manufacturing firms operating in the United States and in Australia produced a series of hypothesized differences in the strategies, organization...
Capon, Noel, Christodoulou, Chris, Farley, John U., Hulbert, James M.
An analysis of the environments of leading manufacturing firms operating in the United States and in Australia produced a series of hypothesized differences in the strategies, organization...
Capon, Noel, Christodoulou, Chris, Farley, John U., Hulbert, James M.
An analysis of the environments of leading manufacturing firms operating in the United States and in Australia produced a series of hypothesized differences in the strategies, organization...
Capon, Noel, Christodoulou, Chris, Farley, John U., Hulbert, James M.
An analysis of the environments of leading manufacturing firms operating in the United States and in Australia produced a series of hypothesized differences in the strategies, organization...
Capon, Noel, Christodoulou, Chris, Farley, John U., Hulbert, James
Group planning practices of leading American and Australian manufacturing firms are compared and contrasted. Despite some differences, a broad pattern of similarity emerges across many elements of...
A Note on the Use of Markov Chains in Forecasting Store Choice (1969)
Armstrong, J. Scott, Farley, John U
Ehrenberg's sweeping criticism of Markov brand switching models [3] highlights many shortcomings of these models for aggregate analysis of consumer behavior. While it has been pointed out that some...
A Note on the Use of Markov Chains in Forecasting Store Choice (1969)
J. Scott Armstrong, John U. Farley
s the data shown above as the fraction of purchases of a given brand going to all brands (including itself) at the next purchase. Brand Purchased At Trial t + 1 A B C Brand purchased at trial t A B C...
"Brand loyalty" and consumer preferences for branded goods / (1963)
Thesis (Ph. D.)--University of Chicago, 1963.
"Brand loyalty" and consumer preferences for branded goods. (1963)
Thesis (Ph. D.)--University of Chicago, Graduate School of Business, 1963.
Advertising Expenditures in the Developing World
Nathaniel H Leff, John U Farley
Relative to market size, would one expect advertising expenditures to be higher or lower in the developing countries as compared with the more developed countries? This paper discusses some features...
Joint “Social Marketing” of a Weaning Food a Contraceptive in Sri Lanka
John U Farley, Srinivas K Reddy
Experimental combinations of promotions and offers of free samples of a weaning food and a contraceptive were sent by mail to a sample of Sri Lankan households with recently born children. Based on...
A Comparison of Corporate Planning Practice in American and Australian Manufacturing Companies
Noel Capon, Chris Christodolou, John U Farley, James Hulbert
Group planning practices of leading American and Australian manufacturing firms are compared and contrasted. Despite some differences, a broad pattern of similarity emerges across many elements of...
A Comparative Analysis of the Strategy and Structure of United States and Australian Corporations
Noel Capon, Chris Christodoulou, John U Farley, James M Hulbert
An analysis of the environments of leading manufacturing firms operating in the United States and in Australia produced a series of hypothesized differences in the strategies, organization...