Supporting Multi-view Network Analysis to Understand Company Value Chains (2009)
Zuo, Landong, Salvadores, Manuel, Imtiaz, Hazzaz, Darlington, John, Gibbins, Nicholas, Shadbolt, Nigel, ...
The analysis of company value chains is a fundamental task within the MBI (Market Blended Insight) project whose objective is to develop web based techniques to improve performance of UK Business to...
Imtiaz, Hazzaz, Darlington, John, Zuo, Landong
The Market Blended Insight project1 has the objective of improving the UK business to business marketing performance using the semantic web technologies. In this project, we are implementing an...
Market Blended Insight: modeling propensity to buy with the Semantic Web (2008)
Salvadores, Manuel, Zuo, Landong, Imtiaz, Hazzaz, Darlington, John, Gibbins, Nicholas, Shadbolt, Nigel
MBI is a project with a clear objective of making a significant performance improvement in UK business to business (B2B) marketing activities in the 5-7 year timeframe. The project plans to aggregate...
Market Blended Insight: modeling propensity to buy with the Semantic Web (2008)
Salvadores, Manuel, Zuo, Landong, Imtiaz, Hazzaz, Darlington, John, Gibbins, Nicholas, Shadbolt, Nigel
MBI is a project with a clear objective of making a significant performance improvement in UK business to business (B2B) marketing activities in the 5-7 year timeframe. The project plans to aggregate...