Lorelle Frazer

The Effective Delivery of Franchisor Services: A Comparison of U.S. and German Support Practices for Franchisees (2007)

This research considers the issue of franchisees who exit the franchise system in order to continue operating independently. The literature regarding incentives for entering franchising is reviewed...

Grunhagen, Marko, Pietro, Robin B. Di, Stassen, Robert, Frazer, Lorelle

Conventional wisdom in the franchise industry suggests that more services offered by franchisors should lead to fewer complaints from franchisees, and that franchisees ought to be better off with...

Expansion Through Multiple Unit Franchising : Australian Franchisors Reveal their Motivations (2007)

A multiple Case of Franchised Co-branding (2007)

In this article we explore strategic reasons justifying the recent emergence of multiple unit franchising arrangements within Australia from the perspective of the franchisor. Extending resource...

Mature franchise systems use multiple unit franchising to leverage learning economies and sustain systemwide growth (2007)

Retail co-branding is an increasingly popular form of growth in a maturing Australian franchising sector. This paper presents an exploratory study of franchised retail co-branding arrangements...

McCafe: The McDonald's Co-branding Experience (2007)

This paper aims to extend current understanding of organisational choice theory through examining to what extent firm-level factors influence the growth of franchisee-owned mini-chains within...

Franchisors Do Their Homework Before Entering International Markets: Experiences from the Australian Franchising Sector (2007)

This paper explores the use of co-branding in franchising as a strategy to stimulate and rejuvenate growth in a mature franchising sector. It is proposed that development trends such as multiple unit...

Frazer, Lorelle, Merrilees, Bill, Bodey, Kelli Lee

Whilst the literature on international franchising practice is well established, an issue that remains unaddressed is the optimal timing for international expansion activities. In this study an...

Power and control in the franchise network: an investigation of ex-franchisees and brand piracy (2007)

Frazer, Lorelle, Merrilees, Bill, Wright, Owen, Laura Hemming

This research considers the issue of franchisees who exit the franchise system in order to continue operating independently. The literature regarding incentives for entering franchising is reviewed...

The Effective Delivery of Franchisor Services: A Comparison of U.S. and German Support Practices for Franchisees (2007)

Grunhagen, Marko, Pietro, Robin B. Di, Stassen, Robert, Frazer, Lorelle, John (Jack) Nevin, Cheryl R. Babcock

Conventional wisdom in the franchise industry suggests that more services offered by franchisors should lead to fewer complaints from franchisees, and that franchisees ought to be better off with...

Expansion Through Multiple Unit Franchising : Australian Franchisors Reveal their Motivations (2007)

Weaven, Scott Keith W, Frazer, Lorelle, Robert Blackburn

In this article we explore strategic reasons justifying the recent emergence of multiple unit franchising arrangements within Australia from the perspective of the franchisor. Extending resource...

A multiple Case of Franchised Co-branding (2007)

Wright, Owen, Frazer, Lorelle, Richard Varey

Retail co-branding is an increasingly popular form of growth in a maturing Australian franchising sector. This paper presents an exploratory study of franchised retail co-branding arrangements...

Mature franchise systems use multiple unit franchising to leverage learning economies and sustain systemwide growth (2007)

Weaven, Scott Keith W, Frazer, Lorelle, Ian Phau

This paper aims to extend current understanding of organisational choice theory through examining to what extent firm-level factors influence the growth of franchisee-owned mini-chains within...

McCafe: The McDonald's Co-branding Experience (2007)

Wright, Owen, Frazer, Lorelle, Merrilees, Bill, Brenda Rouse

This paper explores the use of co-branding in franchising as a strategy to stimulate and rejuvenate growth in a mature franchising sector. It is proposed that development trends such as multiple unit...

Franchisors Do Their Homework Before Entering International Markets: Experiences from the Australian Franchising Sector (2007)

Frazer, Lorelle, Merrilees, Bill, Bodey, Kelli Lee

Whilst the literature on international franchising practice is well established, an issue that remains unaddressed is the optimal timing for international expansion activities. In this study an...

Searching for Answers: The Cause and Resolution of Conflict in Franchising (2007)

Frazer, Lorelle, Giddings, Jeffrey Michael, Weaven, Scott Keith W, Wright, Owen

The aim of this research was to explore the dimensions of franchisor and franchisee power and control in the franchising relationship in the Australian franchising sector. In a franchising...

Power and control in the franchise network: an investigation of ex-franchisees and brand piracy (2007)

The Effective Delivery of Franchisor Services: A Comparison of U.S. and German Support Practices for Franchisees (2007)

This research considers the issue of franchisees who exit the franchise system in order to continue operating independently. The literature regarding incentives for entering franchising is reviewed...

Grunhagen, Marko, Pietro, Robin B. Di, Stassen, Robert, Frazer, Lorelle

Conventional wisdom in the franchise industry suggests that more services offered by franchisors should lead to fewer complaints from franchisees, and that franchisees ought to be better off with...

Expansion Through Multiple Unit Franchising : Australian Franchisors Reveal their Motivations (2007)

A multiple Case of Franchised Co-branding (2007)

In this article we explore strategic reasons justifying the recent emergence of multiple unit franchising arrangements within Australia from the perspective of the franchisor. Extending resource...

Mature franchise systems use multiple unit franchising to leverage learning economies and sustain systemwide growth (2007)

Retail co-branding is an increasingly popular form of growth in a maturing Australian franchising sector. This paper presents an exploratory study of franchised retail co-branding arrangements...

McCafe: The McDonald's Co-branding Experience (2007)

This paper aims to extend current understanding of organisational choice theory through examining to what extent firm-level factors influence the growth of franchisee-owned mini-chains within...

Franchisors Do Their Homework Before Entering International Markets: Experiences from the Australian Franchising Sector (2007)

This paper explores the use of co-branding in franchising as a strategy to stimulate and rejuvenate growth in a mature franchising sector. It is proposed that development trends such as multiple unit...

Frazer, Lorelle, Merrilees, Bill, Bodey, Kelli Lee

Whilst the literature on international franchising practice is well established, an issue that remains unaddressed is the optimal timing for international expansion activities. In this study an...

Searching for Answers: The Cause and Resolution of Conflict in Franchising (2007)

Frazer, Lorelle, Giddings, Jeffrey Michael, Weaven, Scott Keith W, Wright, Owen

The aim of this research was to explore the dimensions of franchisor and franchisee power and control in the franchising relationship in the Australian franchising sector. In a franchising...

International franchising success factors: Front end risk management (2006)

Merrilees, Bill, Frazer, Lorelle, Charles Patti And Judy Drennan

Yes

The Domino Effect: How Ansett Airlines' failure impacted on Traveland franchisees (2006)

Buchan, Jenny, Frazer, Lorelle

This research presents a case study of the Traveland franchise network. Following the liquidation of Ansett Airlines, the Traveland franchisor, a subsidiary of Ansettt, became insolvent. The case...

Franchise unit success factors (2006)

Scott, Daryll Lindsay, Frazer, Lorelle, Weaven, Scott Keith W

The economic importance of franchising in service provision, job creation and self employment opportunities is widely reported. However the factors influencing franchise unit success has received...

How can suitable franchisees be more successfully recruited? (2006)

Bennett, Stephen, Frazer, Lorelle, Weaven, Scott Keith W

A shortage of suitable franchisee applicants has been identified by franchisors as a major hindrance to franchise sector growth in Australia. However, there has been little investigation into this...

The male dominated franchising envirnonment fails to attract women (2006)

Weaven, Scott Keith W, Frazer, Lorelle, Merrilees, Bill

Yes

International franchising success factors: Front end risk management (2006)

The Domino Effect: How Ansett Airlines' failure impacted on Traveland franchisees (2006)

Yes

Buchan, Jenny, Frazer, Lorelle

This research presents a case study of the Traveland franchise network. Following the liquidation of Ansett Airlines, the Traveland franchisor, a subsidiary of Ansettt, became insolvent. The case...

Franchise unit success factors (2006)

Scott, Daryll Lindsay, Frazer, Lorelle, Weaven, Scott Keith W

The economic importance of franchising in service provision, job creation and self employment opportunities is widely reported. However the factors influencing franchise unit success has received...

How can suitable franchisees be more successfully recruited? (2006)

Bennett, Stephen, Frazer, Lorelle, Weaven, Scott Keith W

A shortage of suitable franchisee applicants has been identified by franchisors as a major hindrance to franchise sector growth in Australia. However, there has been little investigation into this...

The male dominated franchising envirnonment fails to attract women (2006)

Weaven, Scott Keith W, Frazer, Lorelle, Merrilees, Bill

Yes

Australian Franchisor websites: Moving towards network behaviour (2006)

Entrepreneurial franchisees have hidden superior marketing systems (2006)

Australia is one of the leading nations using the internet in both business-to-consumer (B2C) and business-to-business (B2B) settings (ABS 2004). However, little academic attention has been paid to...

Investment incentives for single and multiple unit franchisees (2006)

Yes

Australian Franchisor websites: Moving towards network behaviour (2006)

Abstract Purpose This paper aims to provide a better understanding of the motivational incentives driving franchising choice from the franchisee's perspective. In particular, a comparison of single...

Entrepreneurial franchisees have hidden superior marketing systems (2006)

Australia is one of the leading nations using the internet in both business-to-consumer (B2C) and business-to-business (B2B) settings (ABS 2004). However, little academic attention has been paid to...

Investment incentives for single and multiple unit franchisees (2006)

Yes

International franchising success factors: Front end risk management (2006)

AbstractPurposeThis paper aims to provide a better understanding of the motivational incentives driving franchising choice from the franchisee's perspective. In particular, a comparison of single and...

The Domino Effect: How Ansett Airlines' failure impacted on Traveland franchisees (2006)

Buchan, Jenny, Frazer, Lorelle

This research presents a case study of the Traveland franchise network. Following the liquidation of Ansett Airlines, the Traveland franchisor, a subsidiary of Ansettt, became insolvent. The case...

Franchise unit success factors (2006)

Scott, Daryll Lindsay, Frazer, Lorelle, Weaven, Scott Keith W

The economic importance of franchising in service provision, job creation and self employment opportunities is widely reported. However the factors influencing franchise unit success has received...

How can suitable franchisees be more successfully recruited? (2006)

Bennett, Stephen, Frazer, Lorelle, Weaven, Scott Keith W

A shortage of suitable franchisee applicants has been identified by franchisors as a major hindrance to franchise sector growth in Australia. However, there has been little investigation into this...

The male dominated franchising envirnonment fails to attract women (2006)

Weaven, Scott Keith W, Frazer, Lorelle, Merrilees, Bill

Australian Franchisor websites: Moving towards network behaviour (2006)

Entrepreneurial franchisees have hidden superior marketing systems (2006)

Australia is one of the leading nations using the internet in both business-to-consumer (B2C) and business-to-business (B2B) settings (ABS 2004). However, little academic attention has been paid to...

Investment incentives for single and multiple unit franchisees (2006)

Education Franchising in Australia: Can Teachers be Successful Franchisees? (2005)

Abstract Purpose This paper aims to provide a better understanding of the motivational incentives driving franchising choice from the franchisee's perspective. In particular, a comparison of single...

Heaney, Joo-Gim, Frazer, Lorelle, Dr Sharon Purchase

Educational franchising is an emerging area in the fast growing services sector. However, no empirical research has been done in exploring whether franchising is a suitable business structure for...

Early-Stage Franchisor-Franchisee Relationships (2005)

Merrilees, Bill, Frazer, Lorelle, Nathan, Greg, Dr Sharon Purchase

The study investigates the relationship between the franchisor and the franchisee at the early-stage of the life of the franchisee contract. Earlier research suggests that this tends to be a fairly...

Supporting Elements and Impediments to Growth in a Maturing Franchising Sector: New Evidence from Australia (2005)

Weaven, Scott Keith W, Frazer, Lorelle, Carol W. DeMoranville

The Australian franchising sector is expanding rapidly. This paper examines the nature of the sector's growth and whether such rapid expansion is necessarily positive for the sector. A comprehensive...

Drivers and Barriers to International Expansion by Australian Franchisors (2005)

Frazer, Lorelle, Merrilees, Bill, Weaven, Scott Keith W, John Stanworth, John Stanworth

The widespread growth in business format franchising as an international business model is widely reported. This paper reviews the status of international franchising by Australian franchisors. A...

The McCafe Experience - Co-branding Case Study (2005)

Wright, Owen, Frazer, Lorelle, Gabriele Troilo, Gabriele Troilo

This paper describes a case study of the McCafe and McDonald's co-branding arrangement. Co-branding is becoming increasingly popular in franchising as a means of stimulating growth in a mature...

Brand Piracy By Franchisees (2005)

Frazer, Lorelle, Merrilees, Bill, Wright, Owen, Dr Sharon Purchase

This research explores the situation in which a franchisee exits the franchise system but continues to operate independently. This action is a form of brand piracy as the former franchisee exploits...

McCafe...Sub-Brand, Para-Sub-Brand Or Co-Brand? (2005)

Wright, Owen, Frazer, Lorelle, Merrilees, Bill, Dr Sharon Purchase

This paper focuses on the issue of organisational co-branding, and in particular, whether a sub-brand can perform the dual function of a co-brand. It is proposed that within a specific environment...

Current Status of Franchising in Australia (2005)

Weaven, Scott Keith W, Frazer, Lorelle, Brian Gibson

The Australian franchising sector is expanding rapidly. This paper examines the nature of the sector's growth and whether such rapid expansion is necessarily positive for the sector. A comprehensive...

The use of Internet-based technologies in Australian franchise systems: A preliminary study (2005)

Rao, Sally, Frazer, Lorelle, Joshua Chang

The relevance and impact of the Internet on the business-to-business market is widely acknowledged. However, little academic attention has been paid to the adoption of Internet-based technology in...

Exits and expectations: why disappointed franchisees leave (2005)

Frazer, Lorelle, Winzar, Hume Francis, Dr Arch Woodside, M. Laroche (Managing Editor)

Numerous studies of franchisee failure have been conducted with mixed results reported due to methodological differences and the definition of failure used. There has been an emphasis in the...

Education Franchising in Australia: Can Teachers be Successful Franchisees? (2005)

Heaney, Joo-Gim, Frazer, Lorelle

Educational franchising is an emerging area in the fast growing services sector. However, no empirical research has been done in exploring whether franchising is a suitable business structure for...

Early-Stage Franchisor-Franchisee Relationships (2005)

Merrilees, Bill, Frazer, Lorelle, Nathan, Greg

The study investigates the relationship between the franchisor and the franchisee at the early-stage of the life of the franchisee contract. Earlier research suggests that this tends to be a fairly...

Supporting Elements and Impediments to Growth in a Maturing Franchising Sector: New Evidence from Australia (2005)

Drivers and Barriers to International Expansion by Australian Franchisors (2005)

The Australian franchising sector is expanding rapidly. This paper examines the nature of the sector's growth and whether such rapid expansion is necessarily positive for the sector. A comprehensive...

Frazer, Lorelle, Merrilees, Bill, Weaven, Scott Keith W

The widespread growth in business format franchising as an international business model is widely reported. This paper reviews the status of international franchising by Australian franchisors. A...

The McCafe Experience - Co-branding Case Study (2005)

Brand Piracy By Franchisees (2005)

This paper describes a case study of the McCafe and McDonald's co-branding arrangement. Co-branding is becoming increasingly popular in franchising as a means of stimulating growth in a mature...

McCafe...Sub-Brand, Para-Sub-Brand Or Co-Brand? (2005)

This research explores the situation in which a franchisee exits the franchise system but continues to operate independently. This action is a form of brand piracy as the former franchisee exploits...

Current Status of Franchising in Australia (2005)

This paper focuses on the issue of organisational co-branding, and in particular, whether a sub-brand can perform the dual function of a co-brand. It is proposed that within a specific environment...

The use of Internet-based technologies in Australian franchise systems: A preliminary study (2005)

The Australian franchising sector is expanding rapidly. This paper examines the nature of the sector's growth and whether such rapid expansion is necessarily positive for the sector. A comprehensive...

Exits and expectations: why disappointed franchisees leave (2005)

The relevance and impact of the Internet on the business-to-business market is widely acknowledged. However, little academic attention has been paid to the adoption of Internet-based technology in...

Frazer, Lorelle, Winzar, Hume Francis

Numerous studies of franchisee failure have been conducted with mixed results reported due to methodological differences and the definition of failure used. There has been an emphasis in the...

Education Franchising in Australia: Can Teachers be Successful Franchisees? (2005)

Heaney, Joo-Gim, Frazer, Lorelle

Educational franchising is an emerging area in the fast growing services sector. However, no empirical research has been done in exploring whether franchising is a suitable business structure for...

Early-Stage Franchisor-Franchisee Relationships (2005)

Merrilees, Bill, Frazer, Lorelle, Nathan, Greg

The study investigates the relationship between the franchisor and the franchisee at the early-stage of the life of the franchisee contract. Earlier research suggests that this tends to be a fairly...

Supporting Elements and Impediments to Growth in a Maturing Franchising Sector: New Evidence from Australia (2005)

Drivers and Barriers to International Expansion by Australian Franchisors (2005)

The Australian franchising sector is expanding rapidly. This paper examines the nature of the sector's growth and whether such rapid expansion is necessarily positive for the sector. A comprehensive...

Frazer, Lorelle, Merrilees, Bill, Weaven, Scott Keith W

The widespread growth in business format franchising as an international business model is widely reported. This paper reviews the status of international franchising by Australian franchisors. A...

The McCafe Experience - Co-branding Case Study (2005)

Brand Piracy By Franchisees (2005)

This paper describes a case study of the McCafe and McDonald's co-branding arrangement. Co-branding is becoming increasingly popular in franchising as a means of stimulating growth in a mature...

McCafe...Sub-Brand, Para-Sub-Brand Or Co-Brand? (2005)

This research explores the situation in which a franchisee exits the franchise system but continues to operate independently. This action is a form of brand piracy as the former franchisee exploits...

Current Status of Franchising in Australia (2005)

This paper focuses on the issue of organisational co-branding, and in particular, whether a sub-brand can perform the dual function of a co-brand. It is proposed that within a specific environment...

The use of Internet-based technologies in Australian franchise systems: A preliminary study (2005)

The Australian franchising sector is expanding rapidly. This paper examines the nature of the sector's growth and whether such rapid expansion is necessarily positive for the sector. A comprehensive...