Evaluation of Future Mobile Services based on the Technology Acceptance Model (2008)
Robert Martignoni, Katarina Stanoevska-Slabeva, Dorit Müller, Roman Högg
The Technology Acceptance Model is a widely used approach for a systematic research into the user acceptance of information technology. The Technology Acceptance Model has been recently successfully...
Web 2.0 - Grundlagen und Geschäftsmodelle (2008)
Robert Martignoni, Katarina Stanoevska-Slabeva, Roman Högg, Miriam Meckel
The impact of interactivity on mobile broadcasting value chains (2007)
Roman Högg, Robert Martignoni, Katarina Stanoevska-Slabeva
Mobile TV is expected to be the crucial mobile service application driving the short- and mid-term development of the mobile service industry. Mobile TV can be seen as the bearer of additional...
Understanding Today's Mobile Users' Expectations of Tomorrow's Mobile Services (2007)
Roman Högg, Robert Martignoni, Katarina Stanoevska-Slabeva
This paper introduces the results of two independently conducted surveys, both looking at the expectations of today's users of future mobile broadcasting / multicasting services. The goal is to...
Robert Martignoni, Katarina Stanoevska-Slabeva
After years of stagnation in the Internet following the burst of the New Economy, a new phenomenon ignites the fantasies of the Internet community. Web 2.0 seems to redefine the economical...
Robert Martignoni, Katarina Stanoevska-slabeva
After years of stagnation in the Internet following the burst of the New Economy, a new phenomenon ignites the fantasies of the Internet community. Web 2.0 seems to redefine the economical...
Overview of business models for Web 2.0 communities (2006)
Roman Högg, Miriam Meckel, Katarina Stanoevska-Slabeva, Robert Martignoni
A new type of communities is gaining momentum on the web and is reshaping online communication and collaboration patterns and the way how information is consumed and produced. Examples of such...