Ronald McNiel

Publication List Details

Number

2

Co-Authors

Determinants of online shoppers' satisfaction in Korea

Minho Kim, Han Mo Oh, Ronald McNiel

The purpose of this article is to identify the factors that might lead to the customer satisfaction in the online shopping malls across Korea. It is hypothesized that customer's positive perception...

Predicting survival prospect of corporate restructuring in Korea

Minchoul Kim, Minho Kim, Ronald McNiel

The purpose of this article is to identify the success factors of corporate restructuring by studying the firms that have survived from the financial distress in South Korea. The logit analysis is...